Every lead, contacted in under 60 seconds.
Qualified. Booked.

PipedLead replies to every Zillow, Realtor.com, Facebook, and IDX lead within a minute — qualifies them, answers basic questions, and books the showing on your calendar. Built for solo agents and brokerages under 50 agents who are tired of watching $40 leads die in their inbox.

Connects with
Follow Up Boss kvCORE Sierra Interactive BoomTown HubSpot Zillow Realtor.com
The problem

You don't have a lead problem.
You have a response problem.

You're paying for the leads. They're sitting in your inbox. The window in which a lead converts is measured in minutes — and most agents are losing that window before they finish their morning coffee.

01

The Sunday-night Zillow lead

It hits at 9:47 PM. You see it Monday at 8 AM. By then, the buyer has already toured a house with the agent who replied in 4 minutes.

02

The CRM that's just a graveyard

You bought Follow Up Boss thinking it would solve this. It didn't. It just gave you a tidier place to watch leads go cold.

03

The ISA you can't afford

$50K a year, plus benefits, plus management. And they only work 9-to-5 — right when most online leads come in after hours.

04

The lead spend that's not converting

$40 to $80 per Zillow lead. 2% conversion if you're lucky. Half never pick up because the first call went to voicemail four hours late.

Get more leads.  Respond to the ones you already have.

The math

You're leaving roughly $18,000 a month on the table.

The industry has known this for two decades: contacting an inbound lead within 5 minutes vs. 30 minutes makes you 21× more likely to qualify them — and 78% of customers buy from the first business that responds.

Here's what that looks like for a typical agent buying 50 leads a month at $50 each:

Monthly lead volume50 leads
Cost per lead$50
Lead spend / month$2,500
Conversion at slow response2% → 1 deal
Conversion at < 60s response6% → 3 deals
Avg. commission per deal$9,000
Monthly upside+$18,000
Sources: Harvard Business Review (Oldroyd, 2011), MIT Lead Response Management Study, InsideSales.com, NAR.
Same lead spend. Same lead sources. Different response time.
What you get

One service. Six things working for you 24/7.

Not a chatbot. Not a Zapier scenario you have to maintain. A done-for-you system that captures, responds, qualifies, books, syncs, and nurtures — without you in the loop.

Capture everything, everywhere

Zillow Premier Agent, Realtor.com, Redfin, Facebook & Instagram Lead Ads, Google LSA, your IDX site, open-house sign-ins, and call tracking — all flowing into one stream. Zero leaks.

Respond in under 60 seconds

Personalized SMS using your name, the property they asked about, and their inquiry source. Email follow-up. Optional AI voice call if no SMS reply within five minutes.

Qualify without lifting a finger

Two-way conversational AI that handles back-and-forth, answers basic property questions, identifies buyer/seller intent, filters out tire-kickers, and only escalates when the lead is real.

Book showings automatically

Direct integration with Google, Outlook, and Calendly. The AI offers times, books appointments, and sends confirmations — without you in the loop. Wake up to a calendar that's already filled.

Push everything to your CRM

Full conversation transcript, qualification answers, lead score, and source — written cleanly into Follow Up Boss, kvCORE, Sierra, BoomTown, HubSpot, or whatever you use today.

Nurture the 95% who aren't ready yet

Long-term drip sequences segmented by buyer/seller, timeline, and price range. Home valuation updates, new-listing alerts, re-engagement every 60–90 days. The silent moneymaker.

See it work

Real conversations.
Real bookings.

Here's what a typical Sunday-night Zillow inquiry looks like inside PipedLead. Lead in at 9:47 PM. Booked showing by 9:51 PM. Synced to your CRM with a full transcript. You haven't touched your phone.

  • 9:47 PM Lead submits form on Zillow listing.
  • 9:48 PM SMS sent in your voice with the property name.
  • 9:49 PM AI qualifies on agent status, timeline, financing.
  • 9:51 PM Showing booked on your calendar, confirmation sent.
  • 9:52 PM Lead and full transcript pushed to Follow Up Boss.
See a live demo
How onboarding works

Live in 7 days. Done-for-you.

You don't touch a thing. We map your lead sources, train the AI in your voice, handle compliance, run test leads with you, and go live. Then we keep tuning.

Day 1Kickoff

30-minute onboarding call

We map your lead sources, CRM, calendar, and pull samples of your past conversations to train the AI in your tone of voice.

Days 2–5Build

We build the entire system

Scripts written for your market. Integrations connected. TCPA compliance and A2P 10DLC registration handled for you. You don't open a single dashboard.

Day 6Test

Test leads, your approval

We run real-feeling leads through the full system together. You read the AI's responses and approve the tone before a single client touches it.

Day 7Live

Real leads start getting handled

The system goes live. Every Zillow, Realtor.com, Facebook, and IDX lead now gets a sub-60-second response. You start seeing booked showings on your calendar.

Week 2–4Tune

Weekly check-ins, AI tuning

We watch real conversations and tighten the AI's responses based on what's converting and what's not. You're never alone with the software.

Month 2+Report

Monthly ROI report

Leads in. Conversations had. Appointments booked. Deals attributed. Real numbers, in dollars — so you can see exactly what we're returning on what you're paying.

FAQ

Questions we hear most.

My CRM is Follow Up Boss / kvCORE / Sierra. Will this work?

Yes. It will work with all the major real estate CRMs — Follow Up Boss, kvCORE, Sierra Interactive, BoomTown, LionDesk, Wise Agent, and HubSpot. Full conversation transcripts, qualification answers, and lead scores are written cleanly into your existing CRM, not a separate dashboard you'd have to learn.

What about TCPA and SMS compliance? I've heard horror stories.

We handle A2P 10DLC registration, opt-out language, DNC scrubbing, and quiet-hour rules as part of onboarding. Compliance is included — not an add-on, not your problem. If you're sending SMS today without 10DLC registration, you're already at risk; we fix that as part of going live.

What if a lead asks something the AI doesn't know?

It escalates to you. The AI is trained to recognize the boundary between "easy qualification question" and "this needs a human" — price negotiation, contract terms, anything legally sensitive, anything off-script. You get a notification, full context, and you take over from there.

How is this different from Zapier or my CRM's built-in automations?

Built-in automations send templated drips. PipedLead holds two-way conversations — it answers property questions using MLS data, qualifies on timeline and financing, handles objections, and books showings. Your CRM only sees the lead after it has been pre-qualified. It's the difference between a doormat and an actual assistant.

What if I want to take over a conversation manually?

One tap. The system lets you jump in mid-conversation any time — the AI immediately steps back and waits for your lead. We log every handoff so we can review what triggered it and improve.

How long is the contract?

First 30 days is the setup period. After that, month-to-month. No annual lock-in, no cancellation fees. We earn your business every month — if it's not delivering, you leave.

Will this replace my ISA?

For most agents, yes — or it makes the ISA you have more valuable by handling the qualification and booking, so they spend their time on warm conversations instead of cold callbacks. For brokerages, it usually replaces the need for additional ISAs as you scale lead volume.

One last thing

Stop paying for leads
you don't have time
to answer.

20-minute call. We'll audit your current lead response, show you the system live, and tell you whether it's a fit. If it's not, we'll point you to something better.

No pitch · No spam · No long-term contract